What Does an SEO Do In Their Day-to-Day Work

There's a common misconception that SEO is a "one and done" task -- that you clean up and optimize a site, and once that's done, you can focus your efforts elsewhere. There's so much more to the day-to-day work of an SEO, though, and in today's Whiteboard Friday, Rand walks us through those ongoing parts of … Continue reading What Does an SEO Do In Their Day-to-Day Work

Top 10 Ways To Use Pinterest To Grow Your Business

Are you a pinterest user? As the 3rd most popular social network site in the United States, having an active Pinterest strategy should be a priority for your small business. If you aren’t quite sure how exactly Pinterest can work for you, here are 10 great ways to use Pinterest for your small business, courtesy … Continue reading Top 10 Ways To Use Pinterest To Grow Your Business

Looking ahead to 2014!

Looking ahead to 2014!? Is it too early to think about that already? Not if you're a content marketer! I mean think about it — most of your competition will spend the month of December partying like the Grasshopper in the classic fable. It's time to think now about being more intentional with your search … Continue reading Looking ahead to 2014!

How to become a thought leader on $137.88 per year…

A couple of days ago, Craig Badings of the Thought Leadership blog asked me to complete the following sentence: "Thought Leadership is _______". My response? Fundamental. As in "thought leadership is fundamental". Craig asked me if he could post my definition on his site with attribution and frankly I don't know if it's because he … Continue reading How to become a thought leader on $137.88 per year…