Should lead generation ignore current customers?

"”We know more about our prospects (leads) than we know about our current customers” was shocking statement I heard from a client and it stuck with me. In fact, it's the impetus for this post.When you have a complex sale, it can be easy to think of lead generation as only a process for acquiring … Continue reading Should lead generation ignore current customers?

Salesforce.com Enticement Program: Migrate with Ease

Another sign of growing customer dissatisfaction with Salesforce.com... "Salesboom.com™ leading vendor of Software-as-a-Service CRM Software Solutions today announced the implementation of their Salesforce.com Enticement Program which is designed for displeased Salesforce.com customers who are looking to migrate to another CRM provider. Businesses who migrate to Salesboom.com On-Demand CRM Solutions receive a $5,000 check and a … Continue reading Salesforce.com Enticement Program: Migrate with Ease