Image via CrunchBase Tell me again why I should monitor my brand online?The spotlight — or maybe the flood light — shines on bad customer service online. Companies should worry about public complaints and reports of their brand failures more than ever, suggests a new report from RightNow and Harris Interactive. Contrarily, they stand to … Continue reading Study: 82% Of U.S. Consumers Bail On Brands After Bad Customer Service
Cover via Amazon But here's the reality: naps are a powerful source of competitive advantage. The recent evidence is overwhelming: naps are not just physically restorative, but also improve perceptual skills, motor skills, reaction time and alertness. I experienced the power of naps myself when I was writing my new book, The Way We're Working … Continue reading Why Companies Should Insist that Employees Take Naps
Image via Wikipedia A study conducted at Northwestern University determined that celebrities like Ashton Kutcher with millions of Twitter followers are mostly ignored on the social media site, resulting in very little if any influence. When the researchers applied their mathematical algorithm to the countless tweets that appear on Twitter each day, they found that … Continue reading Ashton Kutcher Has Little Twitter Influence
Image by the tartanpodcast via Flickr A global business I’m working with is run by a very successful woman who is rarely in her office–or in her home state, for that matter. She spends a large percentage of her time developing relationships with her clients in other parts of the world and making them wildly … Continue reading What do the latest social media stats mean for your business?
Apparently so say the Brits... "There are those who believe that too much time spent on the Internet makes people less social and causes them to lose touch with the real world, but a new British study released today found that access to the Internet and the web, and especially to social networks such as … Continue reading Does the internet make you happy?
We think we trust experts. But a new study finds that what really influences our opinions, more than listening to any expert, is our own beliefs. Researchers told study subjects about a scientific expert who accepted climate change as real. Subjects who thought that commerce can be environmentally damaging were ready to accept the … Continue reading We Only Trust Experts If They Agree With Us