11 Lessons Learned From Podcasting

Image via Wikipedia "We all know that there is growing agreement that podcasts are a great way to share your thought-leading content. According to a study released by KnowledgeStorm and Universal McCann on the emerging role of new media, over 41 percent of survey respondents claimed they had listened to podcasts on more than one … Continue reading 11 Lessons Learned From Podcasting

Why a company must have a blog…

Image via CrunchBase Sweta of GlobalThoughtz has an interesting blog post on the topic of corporate blogs... "How do you follow your favorite company? How do you come to know about their latest launch or what’s cooking in their labs? My answer to this would be their ‘Corporate Blogs’. Not only does it give me … Continue reading Why a company must have a blog…

How to use Facebook for business…

Image via CrunchBase...is a hot topic in every social media seminar I do. John Jantsch has some excellent guidance in this article..."Facebook continues to grow in popularity with small business to the point where it’s no longer a matter of if you should be utilizing this platform as how. It’s really no surprise to me … Continue reading How to use Facebook for business…

Twitter in plain english…

I'm a huge fan of Lee LeFever and the team at CommonCraft -- no one does short, simple, insightful technology explanations better than they do and this quick tour de force on Twitter is no exception. I encourage you to watch this as well as all the great videos the have over at their YouTube … Continue reading Twitter in plain english…

The blogging three step…

...according to John Jantsch...One of the most common questions I receive is “how do I get started blogging?” Some might find it a bit odd that I suggest a three step approach and the first two steps don’t have much to do with directly working on your own blog. No, I think you get started … Continue reading The blogging three step…

Just getting started?

Here are a few ideas to help you along... "Starting a new blog can feel like an overwhelming task. Not only does it involve either developing your own template (or finding a free one), creating interesting content that people will want to read, and making the blog SEO optimized, but once you’re finished developing that … Continue reading Just getting started?

How DO You Do It?

Stay on top of your industry, that is. If you're a business professional in any category and you're not using Google Reader or some lesser tool to monitor newsfeeds, I'm very concerned about your future. Whoa. What did you say, Todd? I said, I'm very concerned about your future! You see, unless you're working on … Continue reading How DO You Do It?

Personal Digital Coaching

...could be just the help you're looking for! Over 18 months ago, Seth Godin wrote this on his blog: "Here are three things that are true: 1. Digital technology, especially computers and cell phones, can dramatically increase productivity. 2. More and more users of digital technology are small firms or individuals. 3. The vast majority … Continue reading Personal Digital Coaching

Strategy vs. tactics in social media…

Seth Godin on strategy vs. tactics... New media creates a blizzard of tactical opportunities for marketers, and many of them cost nothing but time, which means you don't need as much approval and support to launch them. As a result, marketers are like kids at Rita's candy shoppe, gazing at all the pretty opportunities. Most … Continue reading Strategy vs. tactics in social media…