Caution; shifting paradigms…

Some of you in other parts of the country [or the world for that matter], who have school-aged children, may be shocked to know that this is the first day of school in Algoma, Wisconsin. To be honest, I don't know if the first day of school is more difficult on parents or children. For … Continue reading Caution; shifting paradigms…

The end of Google Reader [and what it means to me]…

This is the final installment in my series [rant?] about the death of Google Reader... Teaching social media in my classes at Northeast Wisconsin Technical College and coaching my clients, I frequently quote the words of the great philosophers .38 Special who said: Google Reader is gone. No farewell message. No thank you for the … Continue reading The end of Google Reader [and what it means to me]…

This week in Google @e1evation

By now, most people have heard that the Google motto is 'don't be evil'. Current trends in social media indicate that many are wondering whether or not Google has forgotten that mantra and took a left turn somewhere in 2011. Even I, the Google fan boy that I am, must admit that some of Google's recent changes -- like the ones made to Google Reader on November 1, 2011 -- have left a sour taste in my mouth...

This week in LinkedIn @ e1evation

LinkedIn has been the 'red headed step child' i.e., the neglected tool in my content management and social media strategy for awhile. Thank goodness my class at Northeast Wisconsin Technical College forces me to get current at least three times per year! Where would I be without those students?

Google trends for 2/1/2012

Google, Gmail, Google Reader, and now Google+ are all a vital part of a content management and marketing for thought leadership system. I use Gmail and Google Reader for content management and Google+ for content marketing. Gmail, and it's business version Google Apps for Business, are critical for managing what I call 'just in time' … Continue reading Google trends for 2/1/2012

Publish or Perish 2.0

Yesterday I spoke at an in-service day for teachers at Northeast Wisconsin Technical College on the topic of social media for academic thought leaders. Here's my preso... Publish or Perish 2.0 http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=nwtcpreso-120111043946-phpapp02&stripped_title=publish-or-perish-20&userName=toddlohenry View more presentations from e1evation, llc