Some good thoughts from the Content Marketing Institute for bloggers that getting serious about blogging ‘on purpose’…
Tag: Marketing
Inbound marketing…
Let's take a look at inbound marketing HubSpot style...
Content Curation a Marketing Must
When it comes to content curation, Beth Kanter has got it goin' on...
3 hours of content management strategy and tactics training
This is [almost] everything I think I know about the topic with a couple of bonus videos thrown in at the beginning...
On Effective Business Development
Some people like to make things overly complicated. Me? Sometimes I like to grossly oversimplify things and take them back to the basics. Example? 'Thought leadership' marketing. To my mind, if you want to be a thought leader there are only two things you need to do well: Deepen your expertise through a continuous learning … Continue reading On Effective Business Development
How to easily include images in your posts…
I coach a lot of people on how to use WordPress effectively for 'thought leadership' marketing. One of the most important things to include in every post is a relevant picture. Why? HubSpot says: If you've ever read a book with a child, you probably know they find pictures more interesting than words; but are … Continue reading How to easily include images in your posts…
10 Great Ideas for Valuable Curated Content
Some of my 'greatest hits' on the topic of curation for content marketing...
