Image via CrunchBase If you’re a business owner and you’ve heard the recent news about Facebook’s attention-grabbing new feature for location-sharing and checkins, you’re probably itching to find out what Facebook Places can do for your business and how it can help you reach out to would-be customers and loyal regulars in your community. While … Continue reading How SMBs Can Start Using Facebook Places Now
Tag: Location-based
Why should I care about Foursquare?
Because Forrester has some interesting data to support it... "While only 4 percent of US online adults have ever used a location-based service, like popular check in app Foursquare, data from research firm Forrester shows that young adult males with college degrees appear to be the main user group. In addition to being the main … Continue reading Why should I care about Foursquare?
An Awesome Comparison Guide for Creating Location-Based Deals
Deals. They are everywhere these days. With our economy in a serious recession, consumers are laser-focused on getting the most for their money and EVERYONE loves a great deal. With the advent of location-based applications like Foursquare and Facebook Places, deals are becoming more relevant than ever before. The ability to geo-target a consumer walking … Continue reading An Awesome Comparison Guide for Creating Location-Based Deals
Q&A: Why More Small Businesses Will Use Location-Based Services in 2011
In 2010, businesses learned location-based services could help them build and retain foot traffic, potentially increasing sales through what amounts to free advertising. Foursquare, Yelp and Gowalla led the push and Twitter and Facebook soon followed suit, adding features for users to reveal their whereabouts in exchange for deals or notoriety. This year, more of … Continue reading Q&A: Why More Small Businesses Will Use Location-Based Services in 2011
How much would I have to pay you…
Image by Casual Chin via Flickr...to STOP using Google Reader? $25,000 wouldn't cut it for internet maven Louis Gray..."Information is power - and the ability to take in more information more quickly than anybody else, all in one place, is an incredible power. The Web has been built to enable all of us to share … Continue reading How much would I have to pay you…
2011 Trends Driving Rural Small Business
Two of my favorite points from the author? "Small town people are carrying smartphones, playing location based games, and using Facebook even while out of the house. Visitors and travelers are using Google Local to find businesses in even the smallest of towns. Travelers and locals review small town businesses on sites like Yelp … Continue reading 2011 Trends Driving Rural Small Business
At least 3 reasons why I’m not Buzzing with enthusiasm
Image via CrunchBase At least two people in the Googleverse are underwhelmed with Buzz; me and internet maven Richard Scoble. Scoble bats first... "Together with a lot of web workers, I depend on being able to skim through information sources quickly. Services like Google Reader are well-optimized for doing this, especially in List mode. (To … Continue reading At least 3 reasons why I’m not Buzzing with enthusiasm
Social Media Productivity – 13 Tips to Maximize Your Time
It’s pretty common knowledge that implementing an effective social media strategy takes time. That makes tips on how to maximize your social media productivity, such as those shared by Todd Schnick, co-founder of #Innochat, on his strategy for allocating your time very valuable. Todd’s recommendation was to divide your social media participation time into thirds, with 1/3 … Continue reading Social Media Productivity – 13 Tips to Maximize Your Time
Six Social Media Trends For 2011
It was a banner year for social media growth and adoption. We witnessed Facebook overtake Google in most weekly site traffic, while some surveys reported nearly 95% of companies using LinkedIn to help in recruiting efforts. In my outlook for last year, I cited that mobile would become a lifeline to those looking for their … Continue reading Six Social Media Trends For 2011
7+ Tools for Turning the Tide
I had the honor yesterday of team teaching a social media 'bootcamp' with super smart social media guy Dana VanDen Heuvel [I know! Why was I team teaching with him?!]. Apparently Dana finds some value in my 'practical, tactical' approach to social media implementation so he asked me to share it with the class... Me? … Continue reading 7+ Tools for Turning the Tide
Todd Lohenry 