The Social Media ROI Universe

Brian Cavoli of BzzAgent shares... You could say there’s a universe of ways people measure the ROI from their social media marketing. Some of the more popular methods, like counting Facebook “likes” and re-tweets, have very little meaning to the CFO, while other newly developed formulas around engagement can be, well, rather creative. Only one … Continue reading The Social Media ROI Universe

Pinterest. Kool-Aid or cool?

Things are getting Pinteresting in social media -- Pinterest is the hottest, latest trend to rock the social media world. I spent a good chunk of the weekend working alongside local Pinterest goddess Kerry Geocaris of MarketingSavant and had the chance to consume massive quantities of Pinterest Kool-Aid. This morning, however, my jury is still out...

Food for Thought: The Content Strategy Burger

Here’s something all-American content marketers can relate to! What makes up the ‘meat’ of an effective content strategy? Digital Strategist Mark Smicklas decided to illustrate what he believes is crucial with this amazing infographicinspired by the American Classic. Source: Food for Thought: The Content Strategy Burger [INFOGRAPHIC] | The Content Strategist Now I’m hungry!

The small business social media cheat sheet

I’m a visual guy and as you can tell from reading this blog I love infographics and I curate them quite a bit. This one is better than most. Take a hard look and ponder the data and what it means to you and your organization… The small business social media cheat sheet [infographic] - … Continue reading The small business social media cheat sheet

#hottoppix for May 26, 2011

All the topics that interest US in the past 24 hours... Biggest believers in the value of championing causes?  Women. May 26, 2011   Looking for the right excuse May 26, 2011   Launch and Learn May 26, 2011   Back to Basics: The Best Social Media Tools & Client Networking Platforms May 25, 2011 … Continue reading #hottoppix for May 26, 2011

#toppix for May 19, 2011

Links for 2011-05-18 May 18, 2011 The Newest Thinking On New Media May 19, 2011 What Are The Hardest Languages to Learn? [infographic] May 18, 2011 65 Terrific Social Media Infographics | Social Media Today May 18, 2011 Open source: The affordable future of college textbooks May 18, 2011 - School textbooks are one of … Continue reading #toppix for May 19, 2011