We Only Trust Experts If They Agree With Us

We think we trust experts.   But a new study finds that what really influences our opinions, more than listening to any expert, is our own beliefs. Researchers told study subjects about a scientific expert who accepted climate change as real. Subjects who thought that commerce can be environmentally damaging were ready to accept the … Continue reading We Only Trust Experts If They Agree With Us

Everyone’s an expert

This is the start of a new series on how to use "good, fast, and cheap" social media technology to become a thought leader on the internet. The first step to becoming at thought leader is to realize you are an expert -- no one gets to this point in their life without being great … Continue reading Everyone’s an expert