IMNOTAWRITER

Image by kk+ via Flickr Whenever I present on the topic of 'practical, tactical social media' organizational leaders usually like what they hear about social media and how to implement it to build their brands online until they hear that in order to achieve maximum results, they'll have to post a thought every day for … Continue reading IMNOTAWRITER

“What the hell am I supposed to write about?”

Image via WikipediaI'm a huge fan of blogging for small businesses -- after all, it has worked so well for me! This question invariably comes up sooner or later..."What the hell am I supposed to write about, I own a {insert your small business here}? Really, who cares about your flower shop, bike shop, auto … Continue reading “What the hell am I supposed to write about?”

Taking your expertise for granted

Image via WikipediaThis post from Darren Rowse has me thinking about myself and the people in my trusted network..."I recently was chatting with a new blogger and they made the comment that after 3 weeks of blogging that they’d run out of things to write about. They had written 10 posts so far but felt … Continue reading Taking your expertise for granted

Das social media manifesto 2/22/2010

Image by Joi Ito via CrunchBase Let's start with some good stuff from Loic LeMeur, founder of Seesmic and social media expert... "Tomorrow I am giving a talk at Stanford University with Robert Scoble and MC Hammer on how social software changes marketing so I thought like sharing a few points here and had to … Continue reading Das social media manifesto 2/22/2010

Tactic #9: Leverage the ‘homebases and outposts’ strategy

It has been awhile since I wrote about tactic #8; using branded mail... Today I'm going to talk about the third pillar of the e1evation system; promoting your online brand and reputation through the leveraging of homebases and outposts. Pillars 1 and 2 are 'finding your passion' and 'publishing'. Once you're publishing and you've found … Continue reading Tactic #9: Leverage the ‘homebases and outposts’ strategy

“If I started today”…

Image by petermello via Flickr...is an insanely great post by Chris Brogan on the topic of where I would start today if I wanted to use the internet and social media to promote my thought leadership position -- NOW I understand why people like Darren Rowse of ProBlogger rave about him! I came across it … Continue reading “If I started today”…