Here's a bonus for paying attention late on a Friday afternoon. Super smart social media guy Dana VanDen Heuvel just went nuts and posted almost everything he has ever written on Scribd. Here's a sample that he used in our panel discussion on 'Thought Leadership Marketing' just yesterday... Am I a Thought Leader? Self-Diagnostic Test … Continue reading Am I a thought leader?
Image via Wikipedia Dana VanDen Heuvel says...Back in 2000, I picked up a book at Barnes & Noble in Long Beach, CA. The Cluetrain Manifesto (affiliate link) was on the end cap display and having been involved in “Internet stuff” for a while for a few years, I was keen to explore what the book … Continue reading 95 Days of Cluetrain for 2011
Here's what I'm thinking at the close of the weekend and the start of a new week... To paraphrase my good friend Dana VanDen Heuvel of MarketingSavant, the difference between a thinker and a thought leader is that while the thinker has a point of view, the thought leader has a PUBLIC point of view; … Continue reading So you wanna be a thought leader?
I'd like to call your attention to a new webinar being offered by Dana VanDen Heuvel of Green Bay. In a couple of weeks, Dana will be speaking on the topic of business blogging for thought leadership and few people know this topic better than him. Dana says... "Blogging is one of the most important … Continue reading Blogging for Thought Leadership
via marketingsavant.com I came across a mention of this today and thought it appropriate to share. This is dated advice. Dated from 1885 to be more specific! Thomas Smith, a London Businessman, wrote a guide called Successful Advertising in 1885. The sayings he used are still being used today and form the foundation for the … Continue reading How Many Impressions Does it Really Take?
Image via CrunchBaseA couple of days ago I filled in for Dana VanDen Heuvel in a class he was teaching at NWTC on social media. As luck would have it, I taught on the topic of Facebook pages -- here are two hot posts that popped up today that I wish I had shared with … Continue reading Connecting the dots on Facebook pages
I had the honor yesterday of team teaching a social media 'bootcamp' with super smart social media guy Dana VanDen Heuvel [I know! Why was I team teaching with him?!]. Apparently Dana finds some value in my 'practical, tactical' approach to social media implementation so he asked me to share it with the class... Me? … Continue reading 7+ Tools for Turning the Tide