Five Ways to Write Magnificent Copy

Most writing could be better. Not just a little better — significantly better. If you start out with a solid topic, a good knowledge of your audience, and a reasonable degree of writing ability, you’ll usually end up with a pretty good piece of writing. But you don’t have to settle for “pretty good.” A … Continue reading Five Ways to Write Magnificent Copy

How I Find Time To Make Media

'Thought leadership' marketing takes time! Here's one man's perspective on taking that time to 'make media' as he says... This is a chicken or the egg causality dilemma for me: as I create more media, my media consumption has changed or my media consumption has changed, hence I’m able to create more media. I really don’t know … Continue reading How I Find Time To Make Media

Mr. Rogers on blogging

Are you a blogger?"As bloggers, we put a lot of effort into telling our readers how to do things.We believe that if we can just give them enough informative content that they’ll subscribe to our blog and never leave. We try to become the best teacher we possibly can, instilling wisdom down into short, usable … Continue reading Mr. Rogers on blogging