This is [almost] everything I think I know about the topic with a couple of bonus videos thrown in at the beginning...
Some people like to make things overly complicated. Me? Sometimes I like to grossly oversimplify things and take them back to the basics. Example? 'Thought leadership' marketing. To my mind, if you want to be a thought leader there are only two things you need to do well: Deepen your expertise through a continuous learning … Continue reading On Effective Business Development
Sometimes you’re just flat out of ideas. It’s not a matter of talent — you’ve written great stuff in the past. But lately, when you go back to the well for a fresh idea, it’s coming up dry. This happens to the best of us — even veterans who consistently produce quality content have their … Continue reading 21 Ways to Create Compelling Content When You Don’t Have a Clue
If, like many bloggers, you started out using a free hosting platform, there may come a time when you want the increased flexibility of a self-hosted paid platform. The question many bloggers ask is: “Which blogging platform is the right one for my needs?” but the answer may be far from simple. For a start … Continue reading Finding the ‘Perfect’ Blogging Platform Comes Down to Compromise and Personal Choice