Here's my approach to blogging and social media in a nutshell...
Tag: Brand
Trending topics in blogging for 1/29/2012
Sundays are all about blogging...
Recommended Reading; Brand Stand
I just started digging into Craig Bading's book "Brand Stand" and it looks very promising... There is a growing need among consumers for brand authenticity and informative content from which they can make up their own minds. Audiences are asking for and, in some cases, demanding true engagement with their brands. With the expectations and … Continue reading Recommended Reading; Brand Stand
10 Steps to Beginner Brand Building
Francine Hardaway of Stealthmode Partners has some good thoughts about brand building for beginners here… So you’ve made the resolution that in 2012 you are finally going to “get into” social media and use it to build a brand for yourself or your business. You’re not a geek, and you’re not with a big corporation … Continue reading 10 Steps to Beginner Brand Building
Ask Better Questions
Image by petermello via Flickr If you want better answers, ask better questions. I most recently heard that by listening to a Tony Robbins CD (wrote about that here), but I’ve heard it before. The thing is, with all good advice, if you don’t hear it often, it falls under the waves. So, I’m here … Continue reading Ask Better Questions
14 Best Practices for Long-Term Social Media Success
The key to zooming in on purpose and usefulness within social channels starts with the realization that there is no one audience. Nor is there a sustainable market for branded messages, marketing campaigns, or “Tweet/Like to Win” contests. Indeed, every channel created to represent the brand must carry a purpose, mission and corresponding value. One … Continue reading 14 Best Practices for Long-Term Social Media Success
I’m working on a presentation…
...on the Top 10 Tactics and Tools for Social Media. Here's my mindmap. What's missing? You can grab the map and move it around or make it full screen if that helps by using the menu bar at the bottom of the map... http://www.mindmeister.com/maps/public_map_shell/30396771?width=500&height=400&zoom=1
365 ways to build your personal brand
via thingstodoingreenbay.com There are few people I know that have leveraged the internet more effectively to build their personal brand than 'Green Bay Greg' Dallaire. The video is one that he shot for a client of mine, Tailwind Flight Center, and it demonstrates the quality of the work he's doing at '365 Things to do … Continue reading 365 ways to build your personal brand
Your Brand On Facebook: TMI?
Image via CrunchBase Yesterday morning, I logged into Facebook (as I do each morning) and saw a post from my cousin's wife that my cousin had suffered a major heart attack the night before and had open-heart surgery. Thankfully, he will be ok, but the shock of this happening to my cousin at such a … Continue reading Your Brand On Facebook: TMI?
What do the latest social media stats mean for your business?
Image by the tartanpodcast via Flickr A global business I’m working with is run by a very successful woman who is rarely in her office–or in her home state, for that matter. She spends a large percentage of her time developing relationships with her clients in other parts of the world and making them wildly … Continue reading What do the latest social media stats mean for your business?
Todd Lohenry 