The ‘Holy Trinity’ of personal information management…

One of the most important things thinkers who aspire to thought leadership need to do is to effectively manage the information they need to nurture and nourish their expertise… I firmly believe the single most important issue in social media is not whether or not it works to generate leads; rather, how can I add … Continue reading The ‘Holy Trinity’ of personal information management…

After the fact; applying ‘Einstein’s Razor’ to transformational ‘thought leadership’ marketing…

Earlier this week I had the opportunity to speak to a group of interior designers about how to become known on the Internet. It was one of the most enjoyable presentations I have given in a long time because 97% of the audience were lovely females from co-eds at UWSP to practicing interior designers, but … Continue reading After the fact; applying ‘Einstein’s Razor’ to transformational ‘thought leadership’ marketing…

Tools for Tuesday; Evernote [updated]

Here's another '5 Minute University' session. This time on one of my favorite tools, Evernote... Here's a bonus riff that I just added! Here's an outline of the topics... 1 Why Evernote? 1.1 Google Notebook replacement 1.2 Addresses the 'collection bucket' issue 1.3 Key features 1.3.1 Capture anything 1.3.2 Access anywhere 1.3.3 Find things fast … Continue reading Tools for Tuesday; Evernote [updated]