According to the Pew Study on Internet and the American Life, only about 11% of American internet users know how to use a feed reader. For me, a feed reader is one of my 3 most important tools. Today I look at a ‘rising star’ — Inoreader — and compare it to Feedly, the tool that has been my standard for the past two years. h/t Brian Clark. Here is my take on Feedly vs Inoreader from the early days of usage back in April:

Now, six months later I am still using Inoreader every day. I stopped subscribing to Feedly immediately after this post and I went on to blog about my experiences with Inoreader 18 times during in that six months — more than any other tool I use. You can read every post and see every screencast here.

As I have mastered new features, my workflow has changed. I don’t know how long I’ve been using Inoreader the ways I am today, but here is my current strategy and you are free to use this or make up a different one that works better for you:

  • I over-subscribe to opml feeds from Alltop, the ‘magazine rack’ of the internet
  • I use the rules feature to scrape the titles of content in these feeds knowing that anyone who writes intentionally would put the keywords I’m searching for in their title
  • I then flip through the 200 or so articles this process yields every morning and curate their content where applicable

Here’s what it looks like:

If having this kind of information is valuable to you for research or content marketing, etc., then Inoreader is the tool for you. I encourage you to do your homework but include Inoreader on your short list of tools that you evaluate. Questions? Feedback? I love to talk about Inoreader and why content readers are so important!

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