Email Overload: Research and Statistics [With Infographic]

Is your organization struggling with effectively communicating via email? You are not alone. Consider the following statistics: The average person spends 28% of the workweek reading and responding to email – The McKinsey Global Institute found that an average employee...

Don’t be a Rosie. Ruiz that is…

How did I miss this story until last night?!Rosie Ruiz (born 1953) is a Cuban American runner who was declared the winner in the female category for the 84th Boston Marathon in 1980, only to have her title stripped eight days after the race when it was discovered that...

Extra! Extra! Read all about it! News to feed your content marketing

  "In computing, a news aggregator, also termed a feed aggregator, feed reader, news reader, RSS reader or simply aggregator, is client software or a web application which aggregates syndicated web content such as online newspapers, blogs, podcasts, and video...

Will 2018 be the year of Twitter? I think it might!

Twitter has everything you need to effectively engage in thought leadership content marketing; it helps you 'find good shit and share it' -- perhaps better than any other tool. Recent changes to the platform make it even more promising. Consider the content of this...

Curation 'class'

Welcome to the first in a regular series of posts about things you can learn or do over the weekend in order to make your internet marketing presence even better. I call it 'Weekend Web Warrior'. Today, I'm going to show you how I use Wordpress in my morning curation...

@Buzzsumo may be the best content marketing tool you've never used

Matthew Barby, a Digital Marketing Expert at Hubspot writes: BuzzSumo has to be the most important tool that I use for my content marketing and SEO campaigns. The ability to quickly identify what content is working well in an industry and who the major influencers...

On the subtle benefits of blogging…

  I have been enjoying Nilofer Merchant's new book Onlyness this week. I like it so much that I think it will become 'mandatory' reading for all my thought leadership clients moving forward. The Power of Onlyness: Make Your Wild Ideas Mighty Enough to Dent the World -...

Curating content with Press This to save time in social media

I talk with a lot of people who think that blogging is a huge time consumer, but as I'll show you in the following video, blogging can actually help you save time... https://youtu.be/qtA4MO916QM Here's the manual I used in the...

Why use Gmail in the browser?

Sure, you could use Apple Mail or Microsoft Outlook to receive and send your Gmail or G-suites email but why would you want to? Remember, my bias here is always to make things as simple as possible but no simpler and to never use two tools where one will do so let me...

9, 4 or 2: Which ranking signals really matter?

  My mantra here is 'things must be made as simple as possible but no simpler'. If you want to get found, what are the things you really need to pay attention to? Google of course does not tell us so we need to listen to industry oracles who have done the research to...

How to get found online in search

How to get found online is a critical question for anyone who has drunk the Kool-Aid around content marketing. Every day 200,000 new websites are launched and 2.1 million blog posts are written. How will you get found online? In his article 6 Things Your Website Still...

How to Blab

Blab is the latest fad sweeping the internet this week and it's easy to get on and either 'lurk' or host your own blab event. Watch this: http://youtu.be/twth_TmnPqQ If you chose to record your session, within a few minutes you'll receive an email like this: Here's...

How to make content find you

Finding and sharing relevant information is one of the most time consuming tasks for anyone looking to build their online reputation. That's why I use Inoreader to lighten my load. Take a look! https://youtu.be/aKRCwO2cuiA I have posted about Inoreader many times. You...

How to get found: do the work!

4 years ago Steven Pressfield wrote an epic book called "Do the Work". The teaser on Amazon says: Could you be getting in your way of producing great work? Have you started a project but never finished? Would you like to do work that matters, but don't know where to...

Got Lynda?

I do! Lynda.com is an absolutely indispensable site for staying on top of the tools and tactics I need as a web developer, content marketer, inbound marketer and SEO. In my last corporate position, we used it as the professional development program instead of the...

How to make your SEO just right in 7 steps

A few weeks ago, I wrote post called Goldilocks and the three approaches to SEO [you might want to follow that link if you missed it] that stimulated a lot of thinking. Again, this morning another post about outsourcing SEO made me think about the topic again and I...