The 6 Most Important Things to Do When Starting a New Business

You had a great idea and started a new enterprise, but what concrete steps can you take to ensure that it's successful? Here's the part that resonated most with me: According to Statista, the average time social media users worldwide spent on associated platforms amounted to 145 minutes per day in 2020, and DataReportal’s latest stats count the number … Continue reading The 6 Most Important Things to Do When Starting a New Business

How to use Circlecount and Circloscope to find relevant people in Google Plus

5,000 people make seem like a lot to be able to circle, but if you're serious about using Google Plus to build your personal or corporate brand, eventually you'll want to get rid of some of the people you followed early on and find the most relevant people in your space to interact with. Enter … Continue reading How to use Circlecount and Circloscope to find relevant people in Google Plus

Google Plus haters I love you!

Google Plus haters thank you for perpetuating the myth about Google Plus being a ghost town. You're like a guy with a tiny schwanz posting about how size doesn't matter! Everybody knows you're overcompensating for something... Believe me, I used to be a hater, too! As an instructor in Content Marketing, Search Engine Marketing and … Continue reading Google Plus haters I love you!

Top 10 Ways To Use Pinterest To Grow Your Business

Are you a pinterest user? As the 3rd most popular social network site in the United States, having an active Pinterest strategy should be a priority for your small business. If you aren’t quite sure how exactly Pinterest can work for you, here are 10 great ways to use Pinterest for your small business, courtesy … Continue reading Top 10 Ways To Use Pinterest To Grow Your Business

Do Not Build Your ‘Brand House’ On Rented Land…

Facebook, Google+ and other social networks are great tools, but in this week's edition of This Old Marketing with Joe Pulizzi and Robert Rose, they reference a 'readworthy' article that I'll be referencing from now on. Here's a sample: Quick: Name one successful publisher that built its brand on the back of a social platform? … Continue reading Do Not Build Your ‘Brand House’ On Rented Land…