The truth about marketing, persuasion, and sales via @markwschaefer

Mark W. Schaefer writes "Persuasion is at the heart of sales and marketing but how do maneuver in a world that doesn't want to change its mind? Persuasion is at the heart of sales and marketing but how do maneuver in a world that doesn't want to change its mind?" Go to the source to … Continue reading The truth about marketing, persuasion, and sales via @markwschaefer

Simply Powerful Marketing for Supply Houses and Trade Allies

Here's an old saying you might have heard: good, fast, and cheap – now pick any two! Supply Houses and Trade Allies can now have it all! It's easier than ever to get found when your customers are looking for electrical and HVAC solutions and the best tools cost nothing to start. You've seen a … Continue reading Simply Powerful Marketing for Supply Houses and Trade Allies

David Meerman Scott on the topic of marketing and sales

If you’re in marketing or sales, here’s a podcast that might stimulate some thinking on your part… How many writers do you know that have written books about space, the Grateful Dead, viral marketing, social media, public relations and more? This is the life of David Meerman Scott, who in marketing circles is probably best … Continue reading David Meerman Scott on the topic of marketing and sales