When I'm not doing 'internet plumbing' -- website development and social media optimization -- I'm working on the problem of getting found in what Google calls the 'Zero Moment of Truth'. The big issue I'm trying to solve my clients and myself is "when people are searching for what I do will they find me"? … Continue reading A problem with search…
Category: Content Marketing
Getting Things Done [GTD] for blogging and bloggers
Personally? I think curation is one of the best ways to supplement the original thinking on my blog. Here are some thoughts on curation in the blogging process...
Why You Need a Responsive Blog Design Instead of a Mobile-Friendly One
Danny Brown on why 'responsive' is better than mobile...
3+ tools and tactics for ‘Being Known’
In order to be found in the 'Zero Moment of Truth', there are two main activities you need to master; FINDING and SHARING...
10 Simple Tips to Becoming a Better Blogger
Jeff Bullas has some interesting thoughts on how to become a better blogger...
7 Ways to Blog Without Writing
Stanford Smith has some great ideas on produce blog content...
Reverse Engineer Content Strategy
Some good thoughts from the Content Marketing Institute for bloggers that getting serious about blogging ‘on purpose’…
6 Reasons Why Your Business Needs a Blog
Darren Rowse writes: Many business owners I speak to who aren’t bloggers scoff at the idea of having a blog. They look at their business and wonder who on earth would want to read about it. But whether you’re a mechanic, baker, home cleaner, or a landscape designer, you can be sure that a blog … Continue reading 6 Reasons Why Your Business Needs a Blog
Getting Things Done [GTD] in Google Reader
Applying Getting Things Done [GTD] principles to Google Reader...
Content Curation: A Poor Substitute for Original Content?
I think someone must have peed in David Meerman Scott's cornflakes...