What Is Schema Markup and Why Is It Critical to Local Business?

Baffled by structured data, schema markup, and rich results? Here Martha van Berkel proves why speaking the search engines’ own language is going to be critical for local businesses in 2018, and explains how voice search, personal assistants, and chatbots are soon going to come into their own.

Source: What Is Schema Markup and Why Is It Critical to Local Business? – BrightLocal

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