What an excellent overview of the state of #seo — thanks, +Uberflip !



Once upon a time, SEO was easy for marketers to game. “Black Hat” tactics made it possible to surface less-than-useful content and web pages to the top of the search engine results page for specific search queries. Over the years, Google cracked down on these tactics to ensure a higher quality experience for searchers. In fact, looking at Semantic Search and Google Now, it’s clear that the search engine giant is focused on making it easier for pe…

Originally posted to Google+ here.

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