@Nilofer Merchant on ‘Onlyness’

41DFHIIKtvL._BO2,204,203,200_PIsitb-sticker-arrow-click,TopRight,35,-76_AA278_PIkin4,BottomRight,-64,22_AA300_SH20_OU01_
Click to see the book online…

Later today at 13:00 Chicago time, I’ll be interviewing author Nilofer Merchant on the topic of ‘onlyness’. What is it? In her book 11 Rules for Creating Value in the Social Era, she writes:

Celebrate onlyness. The foundational element starts with celebrating each human and, more specifically, something I’ve termed onlyness. Onlyness is that thing that only one particular person can bring to a situation. It includes the skills, passions, and purpose of each human. Onlyness is fundamentally about honoring each person, first as we view ourselves and second as we are valued. Each of us is standing in a spot that no one else occupies. That unique point of view is born of our accumulated experience, perspective, and vision. Some of those experiences are not as “perfect” as we might want, but even those experiences are a source of ideas and creativity. Without this tenet of celebrating onlyness, we allow ourselves to be simply cogs in a machine—dispensable and undervalued.

Merchant, Nilofer (2012-09-12). 11 Rules for Creating Value in the Social Era (Kindle Locations 107-108). Perseus Books Group. Kindle Edition.

It is my belief that an understanding of onlyness is fundamental for transformational thought leadership and I plan to talk with Nilofer about what onlyness is, how it came to her, why she thinks it’s important in the social era, how is it different than branding [or is it?] and how does one tap into it. Our talk will be available as an event in Google+ as it happens and in an archive after the fact…

Here’s Nilofer’s TEDTalk on the topic of Onlyness;

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.