One of the best restaurants in the world lives under the fluorescent lights of a subway tunnel in the underbelly of Tokyo.
But his sushi doesn’t come with any bells or whistles, or even any appetizers.
The menu has exactly one item: the chef’s seasonal choice of sushi. Put plainly, three courses of fish and rice.
Yet critics and celebrity chefs from across the world rave that it is easily the best (and most expensive) sushi they have ever eaten.
Go to the source of this quote: Zen and the Art of Content Marketing | Copyblogger
Perhaps this trailer will give you a better idea of the movie…
I must confess that both my wife and I watched this movie with fascination; that doesn’t happen very often! Rarely do we agree on Netflix movies that this movie was something quite different; she was interested in the foodie angle and I was blown away by the kaizen angle. If you love sushi and food preparation this movie will leave you drooling but the part that got me was how everyone in the supply chain talked about doing their work with excellence so that Jiro could maintain his status as the top sushi restaurateur in Tokyo.
Watch the movie and think about how it applies to your consultancy, your blog or your twitter profile. What are you doing half-assed that you could be doing with excellence? For me it was my entire inbound marketing effort and that’s why I had to blow it all up and start over again…
- Jiro Dreams Of Sushi (whatshouldwewatchonnetflix.wordpress.com)
- Jiro Dreams of Sushi (2011) (prettycleverfilms.com)
- Jiro Dreams of Sushi (criticalcouchpotatoes.wordpress.com)
- True Success Requires That You Give Your Whole Life To Your Craft (businessinsider.com)