The community manager is the most popular role among social media teams (according to Altimeter). It has emerged as the main public face of the social media efforts for most companies. Some companies choose to use junior level employees to manage their online communities, while others commit large teams with hierarchies to the task.
Last year, Social Fresh launched our first Community Manager report. And this year we have gathered even more data from twice as many community managers.
We put together the below infographic to give you a taste of where the community manager role stands. And for an even deeper dive into the data keep scrolling for the white paper.