Survey Reveals 5 Opportunities for Churches on Facebook

Image representing Facebook as depicted in Cru...
Image via CrunchBase

Most respondents indicated they don’t think their church is doing a particularly good job with Facebook. While those results could be perceived as negative, a closer look reveals some big opportunities for those churches willing to embrace the world’s largest social network.

  1. Communicate More – Clearly people would like to see their church do more on Facebook.
  2. Ministry Pages – A second opportunity for churches is for individual ministries to engage with people through Facebook pages.
  3. Facilitate Connections – A third opportunity for churches is to help their people connect with one another.
  4. Evangelism – A fourth opportunity for churches is to encourage and train their people to develop relationships with those who are not Christians and show God’s grace and love to them.
  5. Facebook Ads – A fifth opportunity for churches is to use Facebook ads to reach out to people in their community.

A detailed report on the survey results including lots of pretty charts and additional analysis is available at OurChurch.com.

Happy Sunday! I’m blessed to be bringing a new client on board — Q90 FM in Green Bay. Here’s a great post from a great resource I found; Church Marketing Sucks! 😀

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