A global business I’m working with is run by a very successful woman who is rarely in her office–or in her home state, for that matter. She spends a large percentage of her time developing relationships with her clients in other parts of the world and making them wildly successful.
She’s right where she needs to be. And because she is, she trusts her online media presence to others like me who can launch timely social feeds that generate buzz.
Most of my clients dabble in social media, but don’t have the time to stop running their businesses to manage their online marketing and media presence.
But the latest trends show us that someone at your company absolutely must be keeping an eye on what your customers are seeing, hearing and feeling from your brand.
You can follow the ‘via’ link above to go to the source and read the rest of the article if you’d like to dig a little deeper. Favorite quote from this post? “Imagine not tapping into that enormous potential! Gone are the days when we can dismiss social media as a fad or something that only the younger generation is into.”…
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