From my perspective, there are two main types of blog content; creation and curation…
“The idea behind curators and content curation is that there is such a flood of new content pouring through the Internet pipes these days that being aware of all of it and sorting it out in meaningful ways is simply not possible. Curators are people or organizations that do the hard work of sifting through the content within a particular topic area or “meme” and pulling out the things that seem to make most sense. This effort involves significantly more than finding and regurgitating links, though.” Source: Who are your curators? | Content curator | Digital Curator
You don’t have to ‘create’ original content in order have original blog content — you can curate content from other thought leaders for incorporation into your site. The content you aggregate from other sites [properly attributed, of course] along with your perspective is a public reflection of your brand as well! I rarely post anything without at least one quote from another thought leader — in fact, it’s usually those quotes [like the one in this post] that encourage me to weigh in on my blog in the first place. Where do you fall on this issue?
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