The Power of YouTube

Imagine a place where people go to actually watch ads and where marketers can take all the time they want to unfold a story. That magical place is called YouTube and UPS shows us how it’s done: If you can count on anything during the holidays, it’s advertisements that take aim at your heart — […]

Recommended Reading: Breaking Out: How to Build Influence in a World of Competing Ideas

Thanks to Tim Kastelle for recommending this awesome book for thought leaders or “idea entrepreneurs” as the author calls them: In Breaking Out, idea developer and adviser John Butman shows how the methods of today’s most popular “idea entrepreneurs”—including dog psychologist Cesar Millan, French lifestyle guru Mireille Guiliano French Women Don’t Get Fat, TOMS founder […]

Tools for Tuesday; Hootsuite

Why settle for being a rockstar on one social network when you can amp multiple platforms all at once? Please give me 5 minutes of your life… Here’s what posts added via the autoschedule feature look like in the publishing queue. You can click the image to enlarge… Related articles Hootsuite Professional Review (business2community.com) Why […]