Should I care about Google+?

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Chatting with a new client in Australia yesterday, he asked the question should I care about Google+. The answer, of course, is an overwhelming yes! Here’s independent proof… Google favorece sites com páginas no Google+ e cliques +1, revela pesquisa

Learn How to Avoid the Link Apocalypse! [Infographic]

Learn How to Avoid the Link Apocalypse!

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Hannah Kaufman writes: Linking is a great way to increase your website’s value. However, there are good ways (white hat) and bad ways (black hat) to do things. We have all heard of the horror stories about what happened when people violated Google’s ethical linking practices. The infographic below has some of the stories and [...]

The Social Media ROI Universe

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Brian Cavoli of BzzAgent shares… You could say there’s a universe of ways people measure the ROI from their social media marketing. Some of the more popular methods, like counting Facebook “likes” and re-tweets, have very little meaning to the CFO, while other newly developed formulas around engagement can be, well, rather creative. Only one [...]

Facebook’s Purchase of Instagram; Another Look

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Cool ‘infographic’ from Tony Shin! Created by: Online MBA Programs Related articles Why Did Facebook Buy Instagram for $1 Billion?? ( How Instagram Went From Zero To $1 Billion In 17 Months [Infographic] ( Facebook purchases top foursquare API client Instagram ( Facebook’s Instagram Purchase Spurs Account Deletion Posts ( Facebook acquires Instagram for $1 [...]