Getting ‘Siri us’

…about what the web could be. Scoble sez… “Siri is the most useful thing I’ve seen so far this year. But after playing with it, getting an interview with its CEO (video here on building43) it’s even more important for you to pay attention to. It is the best example of what the web will […]

Did you know?

I’ll be speaking to a couple of classes at Algoma High School today about how the internet is changing the world we live in and the options that are open to us as a result. Think about this… httpv://

Think social media ROI = zero?

Think different! “Why are we trying to measure social media like a traditional channel? Social media touches every facet of business and it should be viewed more as an extension of good business ethics. Which, if done properly, will harvest sales down the line. Co-Chairman Alex Bogusky of Crispin Porter & Bogusky puts it best […]

Parking fail…

…becomes social media success story! A security camera caught this parking ‘fail’ on camera: httpv:// Hyundai Canada [manufacturer of the victim’s car] saw this YouTube video and was quick to turn this into a social media success! The moral of the story? Everyone wins with social media done well… httpv://

Tactic #4: Use an external blog editor

Last week I covered tactic #3 in the tactics and tools series: blogging. Assuming that all my clients and readers went out and immediately launched a new blog by now you’re thinking to yourself ‘there’s got to be an easier way’. That easier way is to use a blog editor. Not just any blog editor; […]